9 Smart Clothing Technology Business Ideas for 2024

To get some help while starting your business, try using Bizway to outsource hundreds of tasks to your very own personalized AI business assistant.

Smart clothing technology is merging the world of fashion with cutting-edge innovation. As we approach 2024, the wearable technology market offers a wealth of opportunities for businesses that can blend style with functionality. Here are nine business ideas in smart clothing technology that are set to redefine the industry.

1. Athletic Performance-Tracking Apparel

The Idea: Create clothing that monitors athletic performance, including vital signs, movement patterns, and workout intensity.
How it makes money: Direct sales to consumers, partnerships with athletic teams, and subscription services for data analysis and training programs.
Why now?: Athletes and fitness enthusiasts are constantly seeking ways to improve their performance with accurate, real-time data.
Technical difficulty: 9/10
Best for: Entrepreneurs with a background in wearable technology and a passion for sports science.

2. Health Monitoring Smart Garments

The Idea: Develop smart garments that monitor health metrics like heart rate, breathing patterns, and sleep quality.
How it makes money: Sales of smart garments, health data subscription plans, and integration with health and wellness apps.
Why now?: With an increasing focus on personal health and preventive care, consumers want accessible health tracking.
Technical difficulty: 8/10
Best for: Tech innovators focused on health and wellness, with expertise in biometric technology.

3. Safety and Protection Smart Clothing

The Idea: Offer smart clothing with built-in safety features, such as LED lighting for visibility or impact-resistant materials.
How it makes money: Product sales, government and industrial contracts for worker safety, and collaborations with safety gear brands.
Why now?: The demand for integrated safety within everyday clothing is growing for both personal and professional uses.
Technical difficulty: 7/10
Best for: Safety-minded designers and entrepreneurs who can successfully integrate technology into practical apparel.

4. Temperature-Regulating Smart Wear

The Idea: Design clothing that adapts to temperature changes, providing cooling or heating properties as needed.
How it makes money: Sales to consumers in climates with extreme temperatures, partnerships with outdoor and sports brands, and custom designs for specific industries.
Why now?: Climate change and extreme weather conditions make temperature-regulating clothing a necessity for many.
Technical difficulty: 8/10
Best for: Entrepreneurs with a grasp of thermoregulation technology and a flair for practical fashion design.

5. Fashionably Discreet Emergency Alert Clothing

The Idea: Create stylish clothing with discreet built-in emergency alert systems that can signal for help when the wearer is in distress.
How it makes money: Product sales, service fees for alert monitoring, and strategic partnerships with security companies.
Why now?: Individuals are seeking personal safety options that do not compromise on style or convenience.
Technical difficulty: 7/10
Best for: Entrepreneurs committed to personal security who can seamlessly incorporate safety tech into apparel.

6. UV-Protective Smart Swimwear

The Idea: Develop swimwear that changes color or alerts the wearer when UV exposure reaches unsafe levels.
How it makes money: Swimwear sales, licensing the technology to established swimwear brands, and partnerships with skin cancer awareness organizations.
Why now?:strong> As awareness about the dangers of UV exposure grows, so does the market for protective outdoor clothing.

Technical difficulty: 7/10
Best for: Clothing technologists with an interest in health and outdoor apparel.

7. Interactive Children's Learning Apparel

The Idea: Create interactive clothing for children that assists with learning through sensors, sounds, and lights that respond to touch.
How it makes money: Retail sales, educational partnerships with schools and learning centers, and children's tech-enhanced toy market.
Why now?: The fusion of education and technology through wearable clothing is an untapped market with significant potential.
Technical difficulty: 8/10
Best for: Innovators in children's education and wearable tech aiming to develop fun, interactive learning experiences.

8. Smart Maternity Wear

The Idea: Offer maternity wear with integrated technology to monitor pregnancy progress, health metrics, and provide comfort adjustments.
How it makes money: Maternity wear sales, data tracking subscriptions for ongoing monitoring, and partnerships with prenatal care providers.
Why now?: Expectant mothers are turning to technology for peace of mind and support throughout their pregnancies.
Technical difficulty: 7/10
Best for: Experience designers in maternity wear and developers with insights into prenatal health.

9. Eco-Friendly Functional Athletic Wear

The Idea: Produce athletic wear with sustainable materials that also include performance-tracking technology.
How it makes money: Product sales, analytics subscriptions for athletes, and collaborations with fitness tech companies.
Why now?:strong> Combining the eco-friendly textile movement with the demand for performance tracking provides a niche but growing market.