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19 ChatGPT Prompts For Scaling Your Marketing Output (2023)

Gerrard + Bizway AI Assistant
Last updated: 
October 10, 2023
5 min read
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Until ChatGPT can set its own strategy, assign tasks and complete them all before you've logged into your dashboard--it's going to require a little guidance.

The trouble is, even though marketers are some of the biggest and most frequent users of ChatGPT, many still struggle to expand the use cases from writing blog articles and product descriptions.

It can be like staring at a blank canvas, not quite sure where to start, or what's possible.

But the truth is, ChatGPT can significantly streamline a much wider range of marketing tasks than are typically implemented; from writing ad headlines to crafting email onboarding plans.

While it won't be an exhaustive list, I've prepared a list of 19 ChatGPT prompts to enhance your marketing efforts--and at the very least, to give you some more ideas for how you can start leverage it in your own marketing campaigns.

1. Ad Headline Generator

  • Prompt: "Generate an engaging ad headline for a new AI-powered business planning app."
  • When to use it: When creating ad headlines for new products or services.
  • Variations: "Create a compelling ad headline for a budget-friendly, AI-powered business planning app."
  • Additional information required: Product or service details.

2. Sales Email Drafting

  • Prompt: "Draft a persuasive sales email for our new business planning app."
  • When to use it: When preparing sales emails.
  • Variations: "Compose a compelling sales email for our upgraded business planning app."
  • Additional information required: Product features, benefits, and target audience.

3. Landing Page Copywriting

  • Prompt: "Write concise and engaging copy for a landing page promoting our business planning app."
  • When to use it: When creating landing pages for products or services.
  • Variations: "Compose compelling copy for a landing page promoting our AI-powered business planning app."
  • Additional information required: Product features, benefits, and target audience.

4. Email Onboarding Plan

  • Prompt: "Design an email onboarding plan for new users of our business planning app."
  • When to use it: When creating onboarding plans for new users.
  • Variations: "Create a detailed email onboarding plan for first-time users of our AI-powered business planning app."
  • Additional information required: User journey, product features, and benefits.

5. Creative Brief Outline

  • Prompt: "Outline a creative brief for a marketing campaign promoting our business planning app."
  • When to use it: When preparing for a new marketing campaign.
  • Variations: "Draft a detailed creative brief for a marketing campaign promoting our AI-powered business planning app."
  • Additional information required: Campaign objectives, target audience, and key messages.

6. Social Media Post Ideas

  • The Prompt: "Generate 5 engaging social media post ideas for promoting our new product."
  • When to use it: When you're planning content for social media platforms.
  • Variations: "Create 3 Instagram story ideas for our upcoming event."
  • Additional information required: Details about the product or event you're promoting.

7. Product Description

  • The Prompt: "Write a compelling product description for our latest software."
  • When to use it: When launching a new product or updating product information.
  • Variations: "Create a short and catchy product description for our new app."
  • Additional information required: Features and benefits of the product.

8. Blog Post Titles

  • The Prompt: "Suggest 5 potential blog post titles about AI in business."
  • When to use it: When planning your content calendar.
  • Variations: "Give me 3 blog post titles about the future of remote work."
  • Additional information required: Topic or theme of the blog posts.

9. SEO Meta Descriptions

  • The Prompt: "Write an SEO-friendly meta description for our 'About Us' page."
  • When to use it: When optimizing your website for search engines.
  • Variations: "Create a meta description for our 'Services' page."
  • Additional information required: Page content and target keywords.

10. Press Release Draft

  • The Prompt: "Draft a press release announcing our partnership with a major industry player."
  • When to use it: When you have major company news to share.
  • Variations: "Write a press release about our latest funding round."
  • Additional information required: Details of the news or event.

11. Customer Testimonial Request

  • The Prompt: "Write an email requesting a customer testimonial."
  • When to use it: After a customer has expressed satisfaction with your product or service.
  • Variations: "Draft a follow-up email for a testimonial request."
  • Additional information required: Customer's name and the product or service they used.

12. Webinar Invitation

  • The Prompt: "Create an enticing webinar invitation email."
  • When to use it: When promoting a webinar or online event.
  • Variations: "Write an invitation for a product demo webinar."
  • Additional information required: Webinar details like topic, date, time, and speakers.

13. Newsletter Introduction

  • The Prompt: "Draft an engaging introduction for our monthly newsletter."
  • When to use it: When creating your company newsletter.
  • Variations: "Write a catchy intro for our special edition holiday newsletter."
  • Additional information required: Theme or content of the newsletter.

14. Product Feature Announcement

  • The Prompt: "Write an announcement for our new product feature."
  • When to use it: When releasing a new feature or update.
  • Variations: "Draft a feature update announcement for our mobile app."
  • Additional information required: Details about the new feature or update.

15. Customer Survey Questions

  • The Prompt: "Create 10 customer survey questions to understand our product usage."
  • When to use it: When seeking customer feedback or data.
  • Variations: "Write 5 survey questions for our annual customer satisfaction survey."
  • Additional information required: Purpose of the survey and information needed.

16. FAQ Section

  • The Prompt: "Write an FAQ section for our new service."
  • When to use it: When adding or updating an FAQ section on your website.
  • Variations: "Draft FAQs for our new subscription plan."
  • Additional information required: Information about the service or product.

17. Influencer Outreach Email

  • The Prompt: "Draft an email reaching out to an influencer for a potential collaboration."
  • When to use it: When seeking to collaborate with influencers in your industry.
  • Variations: "Write an email proposing a partnership with a popular blogger."
  • Additional information required: Influencer's name and why you're interested in collaborating with them.

18. Job Post

  • The Prompt: "Write a job post for a marketing manager position."
  • When to use it: When hiring for a new role in your company.
  • Variations: "Draft a job description for a content writer role."
  • Additional information required: Job responsibilities, qualifications, and company information.

19. Case Study

  • The Prompt: "Create a brief outline for a case study featuring one of our successful clients."
  • When to use it: When showcasing customer success stories.
  • Variations: "Write a case study about how our product helped a small business grow."
  • Additional information required: Customer's story, their problem, and how your product or service helped them.

Of course, this list could be endless, but hopefully it spurs some ideas to help get you started.

Note: The key to getting high quality answers from your prompts is to provide ChatGPT with as much context as possible. On everything from 'Who is your target market?' to 'What products does your business actually offer?'

If you don't want to repeat the same inputs each and every time, I'd recommend letting Bizway help you with your marketing planning and tasks. It remembers everything about your business model, plans and marketing channels--so it can quickly help you fill any of the prompts listed above with all the necessary context to provide a tailored response.

Give it a try today, and streamline your marketing planning with Bizway.

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Gerrard + Bizway's Blogger Agent

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