Creating and marketing digital products requires innovation and a deep understanding of your audience. Artificial Intelligence, like ChatGPT, can be a powerful tool in both the development and promotion of these products. Below you will find 11 prompts specifically designed to optimize the lifecycle of digital products from brainstorming to selling.

By the way: You can create your own 'Digital Products Consultant' in Bizway as a custom GPT Assistant to help you with all of these tasks (and get tailored responses based on your specific business details and background).

1. Product Naming

• The Prompt: "Help me come up with a catchy name for a photo editing mobile app."
• Sample response: "SnapShine: Brighten Your Memories in a Tap"
• Additional info to provide: Target audience, app features, branding strategy.
• Use Cases: Branding, product development, marketing strategy.

2. Feature Brainstorming

• The Prompt: "What are some innovative features we can add to our budgeting app to stand out from competitors?"
• Sample response: "Real-time spending alerts, gamified savings challenges, and personalized financial insights."
• Additional info to provide: Competitor analysis, current app capabilities, user feedback.
• Use Cases: Product development, competitive positioning.

3. Unique Value Proposition

• The Prompt: "Craft a unique value proposition for our online course marketplace."
• Sample response: "Expand your horizons with expert-led courses designed for interactive, lifelong learners like you – all at your fingertips."
• Additional info to provide: Customer pain points, market trends, product benefits.
• Use Cases: Brand messaging, marketing materials, sales pitches.

4. User Onboarding Emails

• The Prompt: "Create a series of onboarding emails for new users of our productivity software."
• Sample response: "Welcome to PeakProductivity! Let's get you started on achieving your goals - here’s how to begin."
• Additional info to provide: Target user behavior, email marketing strategy, product walkthroughs.
• Use Cases: Email marketing, user engagement, customer retention.

5. FAQs for a Digital Product

• The Prompt: "Generate a list of frequently asked questions for a virtual event platform."
• Sample response: "How do I organize a virtual conference on the platform? Can participants network virtually?"
• Additional info to provide: Common user inquiries, technical support guidelines, product functionalities.
• Use Cases: Customer support, content creation, knowledge base development.

6. Product Launch Press Release

• The Prompt: "Write a press release for the upcoming launch of our meditation app."
• Sample response: "Introducing ZenSpace: The meditation app that brings peace to your hectic life, launches this Spring!"
• Additional info to provide: Key app features, company background, launch date.
• Use Cases: Public relations, media outreach, product launch strategy.

7. Blog Content Outlines

• The Prompt: "Create an outline for a blog post discussing the benefits of using project management software remotely."
• Sample response: "I. Introduction: The New Remote Work Era, II. The Challenges of Remote Project Management, III. How Software Provides Solutions, IV. Key Benefits of Using Project Management Tools, V. Conclusion: Streamlining Remote Workflows"
• Additional info to provide: Blog audience, writing style, SEO keywords.
• Use Cases: Content marketing, SEO, thought leadership.

8. Sales Page Copywriting

• The Prompt: "Write a compelling sales page copy for our graphic design SaaS."
• Sample response: "Unleash your creativity with DesignMaster: the SaaS solution that transforms your visual ideas into stunning realities, effortlessly."
• Additional info to provide: Target customers, key benefits, pricing plans.
• Use Cases: Conversion rate optimization, online sales, marketing collateral.

9. Customer Testimonial Request Template

• The Prompt: "Draft a template to request customer testimonials for our e-learning platform."
• Sample response: "We love hearing your success stories! Could you share your experience with LuminLearn and how it's impacted your learning journey?"
• Additional info to provide: Customer interaction points, incentive plans, brand voice.
• Use Cases: Social proof, marketing campaigns, customer engagement.

10. Social Media Ad Copy

• The Prompt: "Generate ad copy for promoting our digital fitness tracker on social media."
• Sample response: "Meet your new workout partner – the FitTrack Pro! Track, analyse, and smash your fitness goals with ease!"
• Additional info to provide: Ad objectives, target demographics, platform-specific formats.
• Use Cases: Social media marketing, advertising campaigns, brand promotion.

11. Product Feedback Survey

• The Prompt: "Develop questions for a survey to collect user feedback on our digital journal app."
• Sample response: "How satisfied are you with the journaling features provided?", "What feature would you like to see in the next update?"
• Additional info to provide: Strategic goals for user feedback, existing user experience data, survey distribution channels.
• Use Cases: Product improvement, customer engagement, market research.

Utilizing AI like ChatGPT to enhance the development and marketing of digital products can make the process more efficient, informed, and creative. These prompts are designed to help inception, promote, and refine digital products across various stages of their lifecycle, ensuring better engagement and success in the digital marketplace.